So, I have been on the fence as to whether or not I like bing.com. I mean, on one hand, I am a die hard Google user. On the other hand, it’s kinda cool seeing a new search engine take flight.

I think that Bing is going to be pretty popular. They are advertising on TV, Radio, and all over the web. Not to mention, they have a catchy name, and a nice feel that users can look at all day.

I am already trying to compare the search results with Google so I can properly optimize for it, but the problem is, I do not understand their results. Some results are old and outdated, other results are new and reliable. I can’t seem to find the balance though. I assumed that they place heavier weight on backlinks, but I don’t think that’s the case (to be honest, I think they are placing heavy emphasis on keyword density [which would not be a smart move on their part])… I haven’t done a lot of research yet, but I plan to in the next couple of weeks once I find out more about the sites that they are ranking and research those sites. Since I have very limited time, it may take a couple of weeks, but I will post my case study as soon as I am done.

If you have info that you would like to share, go ahead and share it here in the comments!

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